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Blogging Done Right

Welcome

Introduction to the Course
What Does a Successful Blog Look Like?
How Much Money Can You Make Blogging?

WordPress Done Right, Module 1: Blog Setup

How to Start a WordPress Blog (If You Haven't Already)
Setting Up Your Free SSL Certificate
Creating An Email Address for Your Blog
Getting to Know WordPress

WordPress Done Right, Module 2: WordPress Settings

Accessing Your WordPress Settings
General Settings
Writing Settings
Reading Settings
Discussion Settings
Permalinks Settings

WordPress Done Right, Module 3: Writing Your First Blog Post

How to Create Blog Posts in WordPress
Headline Ideas
Changing Your Permalinks (Again!)
Formatting and Headings
Categories
Publishing Tools

WordPress Done Right, Module 4: Blog Appearance

Installing Your Theme
Creating Your Images and Graphics
Creating and Placing Your Logo

WordPress Done Right, Module 5: Plugins We Use and Recommend

Introduction to Plugins
Akismet Anti-Spam
Social Warfare, Part 1: Installation
Social Warfare, Part 2: Sitewide Customization
Social Warfare, Part 3:Post-Specific Customization
Simple Social Icons
Contact Form by WPForms
MonsterInsights (+ Google Analytics)

WordPress Done Right, Module 6: Blog Pages

Creating Your About Page
Creating Your Contact Page
Creating Your Recommendations Page

WordPress Done Right, Module 7: Blog Organization

Creating Categories
Creating Menus

WordPress Done Right, Module 8: Building Your Email List

5 Reasons Why Email Is So Important
ConvertKit: The Tool We Use to Grow Our Email List
Setting up ConvertKit
Creating Forms in ConvertKit, Part 1: Content
Creating Forms in ConvertKit, Part 2: Settings
Email Sequences

WordPress Done Right, Module 9: Blog Widgets

Introduction to Widgets
Header
Sidebar
Footer
Home - Top, Middle, and Bottom

Affiliate Done Right, Module 1: Affiliate Marketing Basics

Video: What Affiliate Marketing Is and 3 Reasons Why It's Great for New Bloggers (12:30)
Why You Don't Need Massive Traffic to Start Making Money With Affiliate Marketing
Legal Stuff You Should Know About Affiliate Links

Affiliate Done Right, Module 2: What Kind of Affiliate Programs to Join

What Do Your Readers Want?
Video: Awesome, High-Converting Affiliate Programs for New Bloggers (10:08)
Awesome, High-Converting Affiliate Programs for New Bloggers

Affiliate Done Right, Module 3: How to Join Affiliate Programs

How to Find Affiliate Programs for Companies You Want to Promote
When Can You Start Applying to Affiliate Programs?
Video: Affiliate Networks (11:56)
Affiliate Networks Used by MoneyDoneRight.com
Worksheet: Your Affiliate Programs

Affiliate Done Right, Module 4: Gold Mine Strategies to Promote Your Affiliate Links

How to Place and Format Affiliate Links to Maximize Clicks
How to Build Trust With Your Audience
How to Promote Your Affiliate Links on Social Media
How to Promote Your Affiliate Links on Reddit

Affiliate Done Right, Module 5: Content Ideas for Affiliate Marketing

Video: Listicle Blog Posts (12:24)
9 Tips for Writing a Gold Mine Listicle Blog Post
Video: Review Blog Posts (8:02)
5 Tips for Writing a Gold Mine Review Blog Post
Video: How to Blog Posts (7:25)
5 Tips on Writing a Gold Mine How to Article

Affiliate Done Right, Module 6: Affiliate Administration

How to Make the Most Out of Your Affiliate Managers
Affiliate Link Maintenance

Sponsored Posts Done Right, Module 1: Introduction to Sponsored Posts

What Are Sponsored Posts?
Sponsored Posts vs. Guest Posts

Sponsored Posts Done Right, Module 2: Getting Started with Sponsored Posts

How Many Followers Do You Need To Get Started With Sponsored Posts?
How Soon After I Launch My Blog Should I Start with Sponsored Posts?
Making Your Blog Look Attractive to Sponsors
How Do You Find Sponsored Post Opportunities?
How Do You Price Your Sponsored Post Work?
Should You Ever Work For Free?

Sponsored Posts Done Right, Module 3: Negotiations 101 — Getting People to Pay You For Your Hard Work

Scenario 1: The Company Reached Out to You
Scenario 2: You Reached Out to the Company

Sponsored Posts Done Right, Module 4: Sponsored Post Contracts

Scenario 1: Brand Provides the Contract
Scenario 2: You Provide the Contract
Do Contracts Work?

Sponsored Posts Done Right, Module 5: Sponsored Post Ideas and Examples

Storytelling Is Key
Sponsored Post Ideas for Winter
Sponsored Post Ideas for Spring
Sponsored Post Ideas for Summer
Sponsored Post Ideas for Fall

Sponsored Posts Done Right, Module 6: Setting Expecations for Sponsored Posts

What Brands Should Expect From You
What You Should Expect From Brands

Sponsored Posts Done Right, Module 7: 5 Other Ways to Work with Brands

Sponsored Social Media Posts
Brand Ambassadorships
Giveaways
Events
Videos

Sponsored Posts Done Right, Module 8: More Things to Know If You Want to Work with Brands

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FTC Disclosure
No Follow Links
Photo Rights

Google Done Right, Module 1: SEO Basics

Why You Want Google on Your Side
What Is SEO?
4 Reasons You Should Care About Search Engine Traffic
3 Types of SEO

Google Done Right, Module 2: Keywords, Keywords, Keywords

What Is a Keyword?
Short Tail vs. Long Tail Keywords
Search Intent
Content Relevance and Rich Snippets
How to Perform Keyword Research

Google Done Right, Module 3: Setting Your Site Up for SEO Success

Mobile Friendliness
Site Speed
Niching Down Your Blog
SSL Certificates
Optimal Homepage Design
404 Pages
User Experience
Content

Google Done Right, Module 4: 5 Tools You Need to Succeed at SEO

Google Search Console
Google Trends
Yoast SEO
Ahrefs, Moz, or SEMRush
Mouseflow or Hotjar

Google Done Right, Module 5: Link Building 101

How Do Links Help with SEO?
Link Building Strategy #1: Guest Posting
Link Building Strategy #2: Infographics
Link Building Strategy #3: Roundup Posts
Link Building Strategy #4: Interviews
Link Building Strategy #5: Use a Link Building Service

Google Done Right, Module 6: Optimizing Blog Posts for SEO

Keyword Research
Writing Good Content
Adding Keywords
Meta Descriptions
Adding and Optimizing Images
Internal and External Linking

Google Done Right, Module 7: Ranking in Search Results

Introduction to SEO Ranking
How Long It Takes to Rank
Doing Competitor Research To Rank Higher in Google

Google Done Right, Module 8: Paid SEM

SEO vs. SEM
The Basics of Buying a Search Engine Ad
Should Bloggers Use Paid SEM Techniques?

Google Done Right, Module 9: Measuring SEO Success

Understanding Your Traffic Goals
Understanding Google Search Console Analytics
How to Maximize Your Success
Go Forth and Google!

Twitter Done Right, Module 1: Introduction to Twitter

What Is Twitter?
Tweeting Basics
Hashtag Basics
Manual Tweeting vs. Automated Tweeting
What Should Bloggers Expect from Twitter?

Twitter Done Right, Module 2: Setting Up an Amazing Twitter Profile

Profile Picture & Header Photos
Create a Bio That Pulls People In
Branding and Theme Colors
Don't Protect Your Tweets

Twitter Done Right, Module 3: Cracking the Twitter Algorithm

Twitter's Three Sections
4 Ways to Increase the Lifespan of Your Tweets
Interacting on Twitter to Increase Exposure
The Anatomy of an Effective Tweet

Twitter Done Right, Module 4: How to Grow Your Account

Use Hashtags
Follow and Interact With Others
Post Often, But Not All at Once
Be an Authority

Twitter Done Right, Module 5: Twitter Tips and Hacks

Use Images and Videos to Your Advantage
Jump on Current Events and Trending Hashtags
Twitter Chats
Pinning a Tweet to Your Feed
Twitter Lists
Twitter Advanced Search

Twitter Done Right, Module 6: Twitter Tools

TweetDeck
IFTTT
Buffer
RoundTeam
Better Click to Tweet

Instagram Done Right, Module 1: Instagram Basics

Who Uses Instagram?
What Bloggers Should Expect from Instagram
Setting Up an Awesome Instagram Profile
How to Interact on Instagram

Instagram Done Right, Module 2: Understanding the Instagram Algorithm and Hashtags

Instagram Algorithm Basics
Instagram Hashtag Basics
5 Kinds of Hashtags to Boost Your Instagram Following
Where to Place Hashtags
Staying Off Instagram's Naughty List

Instagram Done Right, Module 3: Creating Amazing Instagram Content

Find a Balance Between What You Love and What Works
Should You Theme Your Instagram Feed?
Photography Options: Phone, Point and Shoot, and DSLR Photography
Creating Amazing Video Content for Instagram
Instagram Stories
Instagram TV (IGTV)

Instagram Done Right, Module 4: Strategies to Grow Your Instagram Account

3 Easy Ways to Grow Your Instagram Account
Collaborating with Others in Your Niche
Use Your Analytics
5 Instagram Tools to Take Your Account to the Next Level

Compliance Done Right: Keeping Your Blog on the Straight and Narrow

The Importance Of Compliance And Disclosures As A Blogger
Federal Trade Commission (FTC) Disclosure Requirements
Creating A Blog Privacy Policy
Website Terms & Conditions
What Is GDPR And How Does It Impact Bloggers Everywhere?
What You Need to Know About The Copyright Protections You And Others Have
Photo Usage
Using Other People’s Quotes And Recipes
Should You Criticize Brands In Your Reviews?
Should You Set Up Specific Compliance Procedures For Your Brand?
The Final Thing You Need To Know About Brand Compliance: Your Step-By-Step Guide To Blog Compliance

Bonus # 1: Students-Only Facebook Group

How to Access the Students-Only Facebook Group

Bonus # 2: Business Done Right

Business Setup
Legal Classifications: Sole Proprietorships, LLCs, and Corporations
Tax Classifications: Sole Proprietorships, S Corporations, and C Corporations
Do I Need a Business License or Business Permit?

Bonus # 3: 76 Writing Tips for Bloggers

76 Writing Tips for Bloggers

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